According to a new report today, Google is looking at implementing a new ad targeting-system for YouTube. The new system would seek to make YouTube more profitable after years of struggling to generate significant revenues.Citing unnamed sources, The Wall Street Journal says that YouTube managed to pull in $4 billion in revenue last year. While this is up from $3 billion the year before, the service only managed to break even after accounting for content and equipment costs.In light of the lack of profits, the Wall...
Showing posts with label advertisers. Show all posts
Showing posts with label advertisers. Show all posts
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